The New Canon is an interesting essay saying that TV viewing habits have changed and Netflix Streaming is what matters most for getting into the zeitgeist (particularly with college students).
"Some students use Hulu, but never Hulu Plus — when it comes to network shows and keeping current, they just don’t care. For some super buzzy shows, like Game of Thrones and Girls, they pirate or find illegal streams. But as far as I can tell, the general sentiment goes something like this: if it’s not on Netflix, why bother?"
"When I ask a student what they’re watching, the answers are varied: Friday Night Lights, Scandal, It’s Always Sunny, The League, Breaking Bad, Luther, Downton Abbey, Sherlock, Arrested Development, The Walking Dead, Pretty Little Liars, Weeds, Freaks & Geeks, The L Word, Twin Peaks, Archer, Louie, Portlandia. What all these shows have in common, however, is that they’re all available, in full, on Netflix. Things that they haven’t watched? The Wire. Deadwood. Veronica Mars, Rome, Six Feet Under, The Sopranos. Even Sex in the City."