Saturday, January 09, 2010

A Peek Into Netflix Queues

The New York Times has a nice infographic A Peek Into Netflix Queues showing maps of netflix rental patterns by zip code over 10 cities and 50 films.

4 comments:

DKB said...

I like that infographic. I notice that "Milk" is much more popular in Manhattan than Jersey... go figure! I was pleased to find that "Milk" is in the top 10 in my ZIP, and Role Models came in an unfortunately high 28th. We've had 5 of our ZIP's top 10 from Netflix.

kim said...

Yes, great infographic. My favorite graphs were for Paul Blart: Mall Cop. In Boston area, it doesn't show in top 50 for "wealthy" communities, Newton, Brookline, Weston, ... While it is top 5 stuff for many north shore communities.

Likewise for LA, in Beverly Hills, Glendale it doesn't register but does in many other communities. I don't know LA area well enough to guess many of the income levels.

I'd love to see what the (inverse) correlation is between income by zip code and Mall Cop popularity. By eyeball, it seems pretty close.

Full disclosure: I have seen Mall Cop. I don't admit to liking it.

Howard said...

I haven't seen it but I did look at the map. I think the regional popularly shown on the map is better explained by the fact it was filmed at the Burlington Mall, North Shore Mall and in Braintree. It's far more amazing to me that it's the 11th most seen film listed.

Karl said...

I agree with kim that it would be interesting to see this data correlated with demographic information (income, education, age). I could guess at a pattern for some of the Boston zips.