Tuesday, May 03, 2005

Succumbing to Marketing

I've been avoiding sweets lately (lost 10 lbs so far) but I saw an article in the Boston Globe about the new trend in candy...limited edition variations. They mentioned Dark Chocolate M&M's and I had to try them. I found a bag at a CVS and it turns out they are Star Wars branded (the article didn't mention this). Check out the overly involved website, the trailer is kinda cute. It seems the light side of the force likes milk chocolate and the dark side likes, well, dark chocolate. The colors are: Dooku Blue, Greivous Silver, Emperor Red, Vader Black and Maul Purple. So how do they taste? Not all that different from the milk chocolate ones. Someone probably didn't want to dilute the brand, sheesh.

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