Crazy story from CNN Impostor scams Louisiana officials. Apparently a group of people known as The Yes Men do some kind of performance art political statement thing and impersonate officials to point out bad policies.
In this case one represented himselve as a HUD spokesman and gave a speech introduced by the Governor of LA and Mayor of New Orleans saying HUD was going to change it policy of tearing down perfectly good housing to build different housing.
I don't know the details of the policy issue. As far as the effectiveness of the method it seems everyone is focusing on the prank as opposed to the message. It makes sense, everyone who might be asked to comment on it (the governor, mayor, HUD) were fooled and looked foolish. Though the article does end with a quote from the media coordinator for a tent city: "Right now, a lie is better than the truth"
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