Verizon Wireless Customers Can Now Opt Out of 'Supercookies'

The NY Times reports Verizon Wireless Customers Can Now Opt Out of 'Supercookies' "Verizon Wireless customers now have the ability to completely opt out of the phone carrier’s controversial ad-targeting program that tagged users with undeletable tracking codes, which critics called ‘supercookies.’"

To disable the header tracking, users can opt out of the program called Relevant Mobile Advertising. When that happens, Verizon stops inserting the header, according to the company. Users can unsubscribe from the program on Verizon’s website or by calling 1-866-211-0874.